Module 1 - Trading on Equity

This module is actually an introduction to the principles of Marginal Costing. It begins with an example dramatically driving home the impact that the pattern of funding has on an organization’s profitability. Dr Lamba then emphasizes on the need for business leaders and key executives to possess the ability to understand a firm’s bottomline merely by knowing its topline, without waiting for accountants to give them this information. He then goes on discuss tools and techniques to do so.

Language: English
Duration: 47 minutes
Format: DVD PAL

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