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Crossing Social Boundaries
Financial Literacy for All
For over thirty years Lamcon has provided financial education to corporate houses within India and internationally.
While this has been very successful, we realize that in order to have a more meaningful impact, it is important that India, as a nation, is more financially literate.
It is our belief that for India to continue its phenomenal growth it is important that each and every individual in this country is financially literate. Financial illiteracy could become the one stumbling block in India’s growth story.
While large corporations recognise the importance of educating their employees and invest their time and money in doing so, the small entrepreneurs and individuals often do not. This is either on account of the costs involved or because they may not have realised its importance.
In order to make this segment financially intelligent, Lamcon has launched a ‘Financial Literacy for All’ campaign, an ambitious effort to spread financial literacy across a billion Indians free of cost.
Bridging the gap
Impacting 6 Target Segments
We have divided the target audience into 6 broad categories